There’s a new viral video out and by now you might have seen one of your friends share it on Facebook since it’s already been viewed over four million times. Musicians, actors, and politicians are getting involved in a campaign called #StopKONY or #KONY2012 but what IS Kony and why do we want to stop it? Here’s all you need to know real simple and in one place.

The Invisible Children (@Invisible on Twitter) is an organization trying to help stop the abduction and abuse of children in Uganda. These children are being forced to enter the military and commit heinous crimes against their own people. If they try to escape or refuse, most of the time they’re mutilated or killed. The person responsible for all of this is a man named Joseph Kony.

I know this all seems really heavy and political but there’s something we can all to do help the cause and it’s easy. Celebrities are already spreading the word, which really is the major solution in all of this:

Watch the video that they’re all talking about:

Personally, I’m buying a kit to help. And the bracelet? Only $10 and cute to wear anywhere, everyday. It’s a win for everyone and a good deed you can do for the day. To donate or purchase:

Even if don’t want to spend money, you can sign the petition and help get other celebs to spread the word. For example, AMP artists Lady Gaga (@ladygaga) and Jay-Z (@S_C_) are both on the Culture Makers list the Invisible Children Organization want you to contact so tweet them! Help keep #kony2012 and #stopKONY trending. When people start asking questions, that’s when people start learning.

More info & sign the petition:


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